Marketing Department


Landing the Job: Thank You, Mary Caravella

Professor Caravella and I at a Professional Sales Leadership event in March 2015. (Emily Vasington/UConn School of Business)
Professor Caravella and I at a Professional Sales Leadership event in March 2015. (Emily Vasington/UConn School of Business)

To put it simply: I credit Mary Caravella’s “Professional Selling” class (specifically, the role-play) for my job at a local TV station in Providence – WPRI/FOX Providence.

I graduated in December 2015 with a marketing degree, and spent the next few months applying for positions everywhere from Rhode Island to California. I had eventually ended up turning to temp agencies in the hopes of bettering my chances. Continue Reading



10 Things I Wish I Knew as an Underclassman

“Our lives are defined by opportunities, even the ones we miss.”
– F. Scott Fitzgerald

As we are wrapping up the fall semester, I am starting to reminisce on my past 6 semesters here. Your college career is the time to seize the most out of all the opportunities offered to you. With almost 7 semesters of experience being a college student, I wanted to share my outlook on how to make the best out of your first two years: Continue Reading


What I Learned From My First Networking Event

Have you ever wondered what attending a networking event would be like? After three years as an undergraduate student in the School of Business, I am proud to say, I have finally attended my first networking event!

It’s a funny situation. Normally, I wouldn’t have attended the event. However, because I work for the Marketing Department and the event is hosted by the department, I was obligated to attend as a student and as the event photographer. Instead of being the one trying to persuade students to attend, I typically would have been the one being persuaded to attend. I found it to be a great experience. Continue Reading




Advice to Help Us As We Graduate

As a student staring college graduation straight in the face, I look for any advice I can get. Coming across this article helped me in a variety of ways. Robert Merritt, managing partner of sales and marketing recruiting at executive recruiting firm Lucas Group, who has worked with companies such as Kraft, provided great answers to questions all students are wondering. What do recruiters look for in ideal candidates? Continue Reading


Internships Don’t Expire After You Graduate

I’ve had a lot of pressure on me to get a job after I graduate. According to parents and society, our path is to graduate, get a job and make money. I’ve learned that this path doesn’t have to go in order. Jobs aren’t easy to find after graduation and even if you get a job, it might not be the best fit. I’m here to say that’s okay! If you don’t like a job, find your passion instead. Internships are a great way to find what you are looking for in a career. Here are five reasons why:Continue Reading


7 Pieces of Advice for Starting Your First Job

It’s tough to admit but I’m about to graduate college. I am about to get a full time job, live on my own and support myself. Everything about that sentence sounds terrifying but I’m oddly excited. Most college students feel anxious and excited about leaving college because we are leaving a sense of home and diving into the unknown. After reading articles and talking to people about their own experience leaving college to enter the real world, I’ve gathered seven pieces of advice that everyone should know when they are facing one of the most fundamental moments in their life.Continue Reading


Communication is Key When it Comes to Business

thank-you

Throughout my four years at college, I’ve realized business is important but not as important as communication. Business is communication. If you are not able to explain your thoughts and ideas, you will not be able to do business with anyone. To help you out, I’ve come across some tips for proper business etiquette:Continue Reading